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Oct 18, 2024
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2019-2020 Undergraduate Catalog ARCHIVED CATALOG: CONTENT MAY NOT BE CURRENT. USE THE DROP DOWN ABOVE TO ACCESS THE CURRENT CATALOG.
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SPAN 364 - Spanish for Marketing
The student will acquire vocabulary and general knowledge in marketing, with an emphasis in Latin America. The objectives are to understand market research processes, describe, analyze and evaluate marketing strategies for positioning, launching and commercialization of products and services in Latin American countries.
Credits: 3
Prerequisites: SPAN 302
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