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May 19, 2024
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2016-2017 Graduate Catalog ARCHIVED CATALOG: CONTENT MAY NOT BE CURRENT. USE THE DROP DOWN ABOVE TO ACCESS THE CURRENT CATALOG.
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HOA 742 - Customer Development Strategies for the Casino and Gaming Industry
Credits 3
Analyzing marketing and promotional strategies utilized by the casino industry and developing understanding of valuative techniques that facilitate managerial decision making concerning these strategies.
Prerequisites
HOA 718 or consent of instructor.
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